Texas Instruments DLP – Banner Campaign


PROJECT: Texas Instruments DLP – Banner Campaign
CLIENT: Texas Instruments
AGENCY: JWT Communications, Entertainment & Technology
ROLE: Design, Flash Programming

ABOUT THE PROJECT: This is a banner campaign created to promote Texas
Instruments’ DLP technology which is used in some high definition television sets.
The campaign drove traffic to an online demonstration which explained the
‘magic’ of how DLP technology actually works.